Closing the deal with Mark, the Boss

You’re about to step into the ring with Mark Z, the CEO of Alpine Tech. Your mission is to close the deal, but let’s be real: it’s going to be an uphill battle. Here is the breakdown of your offer (which he’s already reviewed): The Value Proposition: Nano Lubricant Based on a sample fleet of 300 vehicles, your product delivers massive savings: Maintenance: He will save $200,000 per year (he currently spends $50,000 every three months). Fuel Efficiency: He’ll save $25,000 per year. Calculation: $0.80/L fuel price, 8L/100km urban consumption, 6,000 km/year across 300 vehicles with a 20% reduction in consumption. The Financials The Ask: $240,000 for 2,500 liters of your "magic oil." The Catch: This is 50 times more expensive than the current market price. Your Margin: The CEO of Nano Lubricants has authorized you to offer a maximum 15% discount on the quoted price. The Ultimatum: His parting words were: "Don't bother coming back without a signed contract." Pro Tip: Anyone can slash a sticker price.